What’s more valuable than gold? Our beaches.
With the help of #OgilvySocialLab, Volleyball World has ditched the precious metal
traditionally used in its 2022 Beach Pro Tour trophy for the plastics littering our shores.
With the help of #OgilvySocialLab, Volleyball World has ditched the precious metal
traditionally used in its 2022 Beach Pro Tour trophy for the plastics littering our shores.
Raising awareness and making an active effort to better the planet
and the beaches the sport is played on.
and the beaches the sport is played on.
👯♀️ CREW
Client: Volleyball World
Agency: Ogilvy Social.Lab Amsterdam
Creatives: Diego Lauton, Fede Botella
Executive Creative Director: Tolga Büyükdoganay
Animation/Editing: Justine Senee, Erwan Elmayan
Design: Olga Mustecaplioglu
Studio: The New Raw
Director: Kaj van Geel